ACE Rewards
ACE Rewards 
There’s nothing I love more than celebrating Christmas and spreading holiday cheer. In fact, my love of Christmas has earned me a nickname – Kim Kringle. This time of year is all about making memories, and at Williams Lumber, we’re proud to help our community celebrate with tradition and style. Whether it’s a stroll through our iconic Winter Wonderland display, a heartfelt contribution to Trees for Troops, or embracing beloved Christmas traditions, there’s something for everyone at our stores this holiday season.
Step Into a Winter Wonderland
For over 30 years, the Rhinebeck store has been home to our enchanting Winter Wonderland display, a cherished tradition that brings holiday cheer to the Hudson Valley. Visitors love strolling through our festive displays, soaking in the Christmas spirit, and finding inspiration for their own homes. The Christmas magic has spread to another location in the last decade, with Pleasant Valley introducing their own charming display for families to enjoy. Get into the holiday spirit by grabbing some hot cocoa or your favorite peppermint coffee and visiting one of our Wonderland locations today.
Trees for Troops: Spreading Joy to Those Who Serve
Williams Lumber is proud to partner with the Salt Point Volunteer Fire Company and Hahn Farm to support Trees for Troops, a program dedicated to delivering Christmas trees to military families across the country. Last year marked our first year participating, during which we helped provide 300 trees, 150 of which were donated directly by Williams. This year, we helped provide 600 trees, and donated an additional 150 trees. In total, we and our community partners were able to donate 850 trees to help spread joy to military families this Christmas. Want to get involved? Stop by during the holiday season to learn more, or donate to the Salt Point Volunteer Fire Company to support the Trees for Troops program here in the Hudson Valley.
Christmas Traditions You’ll Love
At Williams Lumber, we know that traditions make the holidays special, and we carry all the essentials for creating cherished memories with your loved ones.
Here’s what you’ll find in-store:
Gingerbread House Decorating Kits: Build sweet holiday traditions as a family. Spend a Saturday having a gingerbread house party with your favorite people. Top it off by having some Christmas themed prizes for your most festive and creative participants. Start a new tradition with a Christmas Eve Ornament. Whether it’s someone’s first Christmas in their new home or a baby’s first Christmas, a wonderful keepsake ornament is the perfect way to mark the occasion. At Williams Lumber, we have the largest selection of ornaments in the region so you’re sure to find something for everyone on your list. For a little more fun and whimsy get your family into the hunt for the Christmas Pickle, adding some excitement and luck into the holiday spirit.
Celebrating the Season with Our Team
The holiday spirit is alive and well at Williams Lumber, and we love sharing it with our associates. During our 50/20/10 sale, we embrace the fun and get festive with an Ugly Sweater Day. Seeing everyone decked out in their favorite holiday sweater brings laughter and joy to the whole team. We also host a Holiday Lunch for our hardworking associates—a small way to say thank you for everything they do. We find so much joy in embracing the magic of the holiday season with our Williams family!
Visit Us and Share the Joy
Make Williams Lumber part of your festivities this holiday season. Whether you’re shopping for Christmas essentials, supporting a great cause, or simply soaking in the magic of our Winter Wonderland, there’s no better place to feel the joy of Christmastime. Come visit us and let us share our magic and traditions with you and those you love.
Merry Christmas and Happy New Year from all of us at Williams Lumber!
Make a plan to visit one of our seven Williams Lumber locations today!
Rhinebeck | 6760 Rte 9 | 845.876.WOOD
Hudson | 3679 Rte 9 | 518.851.3641
Hopewell Junction | 908 Rte 82 | 845.221.2751
Tannersville | 34 Bloomer Rd | 518.589.5200
Red Hook | 9-11 East Market St | 845.758.5615
Pleasant Valley | 2424 Rte 44 | 845.605.3520
High Falls | 317 Kyserike Rd | 845.687.7676